Product Launch Plan

A Product Launch Plan is a detailed plan for the successful launch of a new product. This plan is usually developed jointly by the product team, marketing team, and sales team, covering various stages and activities before, during and after the product is launched. The plan helps the team plan and organize all activities and tasks related to the product launch, ensuring that the team performs various tasks in an orderly manner during the launch process. Getting a product to market involves the collaboration of multiple teams and departments, including product development, marketing, sales, customer service, and more. The Product Launch Plan can serve as a common frame of reference to coordinate the work of various teams and ensure that they work closely together towards the same goal.