Sales Process
The sales process refers to a series of steps and activities designed and executed by businesses or organizations to sell products or services, starting from the awareness stage of potential customers until the final transaction is made. The sales process defines the standard steps and procedures of sales activities, enabling sales personnel to work according to specified procedures and enhancing the organization and efficiency of sales activities. The sales process is a dynamic system, and businesses can continuously assess and improve the sales process to adapt to changes in the market and customer demands, thus improving sales performance and competitiveness. It helps businesses better track sales progress and collect market information, improving the accuracy of sales forecasts and providing more reliable data support for business decisions. The sales process is of significant importance for a business's sales performance and market competitiveness.