Sales Promotion

Sales promotion is a promotional activity aimed at increasing the reputation of a product or service, attracting potential customers, and driving sales growth. Sales promotion typically includes various methods and channels such as advertising, promotional events, marketing campaigns, and public relations activities. Its goal is to convey the features, advantages, and value of the product or service to the target audience, stimulate purchase desire, and facilitate sales completion. Sales promotion can increase the exposure of a product or service through various channels and methods, allowing more potential customers to learn about the existence and features of the product. It is one of the key strategies for businesses to achieve sales goals and expand their market presence.