Accenture, a global powerhouse in the field of professional services, has managed to maintain a significant presence across the globe, thanks to its firm grounding in a well-articulated mission and vision. With more than half a million employees worldwide, Accenture’s mission and vision statements remain at the forefront of all strategic and operational endeavors, fueling its aspiration for constant advancement.


Accenture's Mission Statement

Accenture's mission statement is as profound as it is simple - "To deliver on the promise of technology and human ingenuity." It forms the backbone of the company’s purpose, summarizing its reason for existence and highlighting its primary objectives.

What sets this mission statement apart is its perfect encapsulation of Accenture’s business strategy, its commitment to clients, and its inherent belief in human potential when merged with state-of-the-art technology. Let's delve a bit deeper into these intertwined elements that make Accenture's mission statement truly distinct.

Accenture Mission Statement

Try Boardmix For Free

Fusing Technology and Ingenuity

At the heart of Accenture's mission lies a pledge to unlock the transformative power of technological advancements and human creativity. The statement underscores the company’s aspiration to elevate human ingenuity using technology as an enabler. It implicitly states Accenture’s role as an integrator that amalgamates human skills with cutting-edge technology, thereby transforming industries and societies for the better.

Pursuit of Value Delivery

Beyond the use of technology, Accenture’s mission harbors a commitment to provide meaningful value to its clientele. This sense of obligation implies a promise - a promise to materialize benefits from technological advances into measurable outcomes for their clients. Whether it’s in terms of improved operational efficiency, enhanced customer experiences, or breakthrough innovation, Accenture's mission statement reaffirms their unwavering focus on client success.

This mission statement manages to harmonize the role of technology and human prowess seamlessly, conveying a promise to bridge the gap between the digital and the human world. Through its simplistic phrasing, Accenture instills a deep-rooted belief that innovation, transformation, and progress are achievable when technology and human ingenuity coalesce.

Accenture's Vision Statement

Accenture's vision statement, "To become one of the world's leading companies, bringing innovations to improve the way the world works and lives," is a compelling testament to the company's ambitions. It signifies Accenture's commitment to take the helm in their industry and dedicate their vast expertise and resources towards solving clients' crucial problems. This vision is an audacious one, full of ambition and resilience. Let's break it down further.

Accenture Vision Statement

Try Boardmix For Free

Targeting Leadership 

One crucial aspect that sets Accenture's vision apart is its explicit intent to ascend to the top ranks. Rather than just existing as one amongst many, Accenture is steadfast in its quest to be recognized as one of the world's leading companies. It serves as a reminder that every step the company takes is towards the summit of success. Accenture strives for excellence, seeking to raise the bar continually and redefine the standards of service delivery in its industry.

This intentionality paints a clear picture of a future where Accenture is not just a participant but a leader, driving industry trends and steering digital transformations across global enterprises. They aim to leverage their considerable expertise and an innovative mindset to sustain this leadership position.

Focus on Solutions 

The second integral part of Accenture's vision underscores its role as a solutions provider. Accenture acknowledges the complexities and challenges their clients face in today's rapidly evolving business landscape. Yet, they do more than just recognize these problems; they are committed to architecting practical, effective solutions.

Accenture aims to position itself as the trusted advisor that organizations turn to when faced with their most significant hurdles. By stressing their solutions-oriented approach, they highlight their capabilities in innovation and problem-solving, demonstrating their aptitude in delivering meaningful results.

Accenture's Core Values

Accenture's core values form the foundational pillars that define their corporate culture and guide their business practices. These values offer a clear insight into the company's beliefs, its approach to work, and how it treats its stakeholders. Here is a breakdown of Accenture’s core values:

  1. Client Value Creation: Accenture is steadfast in its commitment to creating sustainable value for clients. The company believes in investing time, effort, and resources into understanding their clients' unique needs, innovating, and delivering solutions that drive growth and efficiency.
  2. One Global Network: Accenture’s workforce spans the globe, yet the company stands united as one entity. It values collaboration and fosters an environment that emphasizes teamwork and shared goals. This value drives Accenture to leverage its global capabilities to deliver integrated services.
  3. Respect for the Individual: Accenture places immense importance on respecting every individual's unique abilities, experiences, and perspectives. It nurtures a diverse and inclusive workplace where everyone is treated with dignity, fairness, and empathy.
  4. Integrity: Honesty, transparency, and trust form the backbone of Accenture's dealings with its clients, employees, and partners. Accenture holds itself accountable to the highest ethical standards, ensuring that it conducts its business fairly and responsibly.
  5. Stewardship: Accenture prides itself on its commitment to making a positive difference in society. The company encourages its people to take ownership, promote sustainability, and contribute towards shaping a better future.

Accenture Mission and Vision Statement Analysis Mind Map

For a holistic understanding of Accenture's strategic direction, it's beneficial to consider their mission, vision, and core values collectively. The following mind map presents a visual interpretation of Accenture's strategic framework.

Accenture Mission and Vision Statement Analysis Mind Map

Try for Free

Key Takeaways

Accenture's mission and vision statements offer vital insights into its strategic course and fundamental values. They highlight a steadfast commitment to blending human creativity with technology to add unparalleled value for their clients.

In light of this analysis, for those wishing to perform similar deep dives into other companies' strategic frameworks, we suggest using our digital whiteboard, Boardmix. It provides an intuitive and engaging platform to conduct your analysis. Plus, you can leverage the pre-built Mission and Vision Statement Analysis Template to streamline your process.


Try for Free

Of course, you need to develop your business model to ensure your company has more precise goals and workflow. A diagramming software is an excellent tool you can use as you map your business model. Boardmix provides a pre-built business model canvas template. The diagram is customizable, so you can edit the colors, texts, and shapes and insert images and stickers to make it your own.

Features of Creating a Business Model Canvas on Boardmix

Developing a Business Model Canvas is a strategic activity often undertaken by startups and established businesses to identify and plan out different business aspects. Boardmix online whiteboard has numerous features that make this process more intuitive, efficient, and collaborative. 

1. Interactive Whiteboard Interface
Boardmix's digital whiteboard allows users to visually layout and connect various components of the Business Model Canvas, like Key Partners, Value Propositions, Customer Segments, etc. The ability to write, draw, or annotate on the board facilitates clear expression of ideas.
2. Real-time Collaboration 
Boardmix’s collaboration feature enables teams to work on the same Business Model Canvas simultaneously. This real-time interaction allows for immediate feedback, brainstorming, and iteration, which can significantly enhance the canvas’s quality and relevance.
3. Drag-and-Drop Functionality 
Reorganizing ideas and elements is made easy with Boardmix’s drag-and-drop functionality. This feature helps to effortlessly structure or restructure the canvas, making the modeling process flexible and adaptive to evolving business strategies.
4. Multimedia Integration 
Supplement your Business Model Canvas with rich multimedia content. Integrate images, documents, or even video clips directly into the canvas to provide additional context or explanation, enhancing comprehension and engagement.
5. AI-Enhanced Brainstorming 
Boardmix’s AI enhancement feature can stimulate brainstorming by suggesting related concepts based on the inputs you provide for your Business Model Canvas. This innovative feature can contribute to the development of a comprehensive and robust business model.
6. Ready-to-use Templates 
Boardmix offers pre-made Business Model Canvas templates, accelerating the modeling process. These templates provide a well-structured format that can be readily filled in with business-specific details.
7. Secure Cloud Storage
With Boardmix, you never have to worry about losing your work. Your Business Model Canvas gets auto-saved and stored securely in the cloud. This means you can access your canvas from anywhere and at any time.
By utilizing these features of Boardmix Online Whiteboard, developing a comprehensive and visually engaging Business Model Canvas becomes an enjoyable and effective process. 

Join Boardmix to collaborate with your team.
Try Boardmix online Download to desktop